TGIF’s Very Friendly Online Promotion
What happens when a social media strategy takes off faster than expected?
Walgreens Positions Itself as a ‘One Stop Shop’
Walgreens’ new campaign seeks to position the chain as a one-stop shopping destination and healthcare provider.
TiVo, Best Buy Forge Marketing Pact
TiVo and Best Buy have formed a broad marketing and distribution partnership designed to promote and market each of their respective brands. As part of the strategic alliance, Best Buy will increase its marketing and merchandising of TiVo’s DVR.
Facebook, Twitter Boost Krystal Blitz
Krystal Restaurants has kicked off a giveaway to promote its new Krystal Blitz energy drink.